TGFR Consulting LLC
Transforming Medical Device Development
Following the identification of the product idea, collecting the Voice of the Customer (VOC) and translating this VOC into high-level user needs begins. These user needs drive the product definition process. Simply stated, VOC (Voice of the Customer) expresses the effect that a customer would like the product to have on his life/environment. Creating good …
Early Concept Confirmation Concept confirmation follows identification of the final concept. In this step, the concept is realized as drawings, models or other tangible artifacts, and feedback from users and customers gathered to confirm that the concept developed truly meets the user and customer needs. Throughout the concept development process, user and customer needs have …